Place bets on the most popular sporting events only on verified and official UK 2024 sites. We have analyzed all the most popular sites and selected the most worthy offers. Check out each individual top bookmaker included in our rating and choose which one suits you best. Get the best welcome offers with minimal requirements to follow.
Table of the best online betting sites in the UK
| Bookmaker | Welcome bonus | Benefits |
| Parimatch | 150% up to 30,000 INR for sports 150% up to 105,000 INR for casino | Handy app available on Android and iOS devices; Diverse and popular range of international soccer matches; Quick sign up; Many bonuses and promotions. |
| Betway | 30 £ Free Bet | Free bets; Flexi Bonuses; Mobile app for Android and iOS free download; Simple payment system. |
| Bet365 | Bet £10, Get £30 in Free Bets | Welcome bonuses for newcomers; A large sports book; Easy to navigate, fast loading times; Bonus code to activate advanced features. |
| William Hill | £3,000 + 50 free spins | Large selection of possible bets; 36 sports available, including over 20 football competitions in the UK and over 200 worldwide; Large selection of payment systems. |
| 888sport | Up to £30 | Fast and secure payment transactions; Free App for Android and iOS; Simple enrollment. |
| Stake | Large selection of sports betting and casino; Sponsorship program; Round-the-clock support. | |
| BetVictor | 100% match up to £300 | Average odds; Average variety of markets; Average maximums. |
| LeoVegas | +100% up to £100 | Live betting; Cashout; Free app for Android and iOS. |
| 10Bet | 100% up to £100 bonus + 25 Spins | Big promotions in the industry; Intuitive and easy to navigate site; Responsive customer support channels |
| Casumo | 100% bonus for deposits up to €300, plus 50 free spins on Wild Wild Riches | High commission; Exclusive access to promotions; Specialized affiliate support |
Home information about betting in the UK
Basic information to help you understand as much as possible about betting in the UK:
| Country | UK |
| Language | English |
| Popular Sports | Football, Tennis, Cricket, Rugby, MMA and others |
| Currency of the game account | Pound Sterling (GBP) |
| Betting Status | Online betting is legal |
| Regulated Body | UK Gambling Commission |
| Popular payment methods | Credit/debit cards, e-wallets, wire transfers, prepaid cards, mobile payments |
Top 5 Best Betting Sites UK for 2023
Generous terms and conditions for placing bets are presented from top UK bookmakers. All the most popular and competitive offers you can find on the open spaces of the Internet are collected in our review. Each of the bookmakers offers favorable conditions, which are presented below.
Parimatch
Parimatch is a well known sports betting site, having built up a reputation since 1996. The site has a simple style, with easy navigation, standard simple registration and deposit scheme. The presence of an officially issued license guarantees users security and safety of user data.
The sports events library features a large selection of matches on soccer, cricket, tennis, esports betting and more. Every new user creating an account can activate the welcome offer and get 150% up to 30,000 INR for sports. Its generous welcome offer gives you up to £40 of free bets with a deposit of just £5.
| Pros | Betting on cyber sports; Live streaming; Live and Prematch betting; Large selection of additional functions for management and navigation; Properly designed website. |
| Cons | No horse racing; Not always high odds. |
Betway
Betway has been active in offering its services on the global market since 2006. It has an official license, has a reputation of a reliable bookmaker, with a modern design and a large selection of sports betting. The website and the app are marked by convenient navigation.
Support for 10 languages, a large selection of payment systems, fast payouts and bonus programs are designed for UK users. There are many interactive markets available for all sports, among which horse racing is a favorite among fans.
| Pros | Horse racing betting; Video broadcasting of matches; Large selection of sporting events; Welcome bonus; Bets on Eurovision, TV show. |
| Cons | Regular offers with average coefficients. |
Bet365
Bet365 is one of the top bookmakers in the field with an excellent track record amongst its players. It started its operations in the year 2000. The bookmaker’s strengths are security, accountability, convenient payment placement, pre-match betting, and responsible technical support service. A wide range of both permanent and changing bonuses is available to every authorized player.
The conditions for receiving and withdrawing bonus funds are not difficult, which makes them maximally popular. Bet365 enables users to watch live streaming of a number of major sporting events such as soccer, tennis tournaments and horse racing in the UK.
| Pros | High competitive rates; Wide variety of markets; Wide variety of in play markets; Free Cheltenham Festival bets. |
| Cons | Not many crypto deposits. |
William Hill
This is a bookmaker with a legendary history. The beginning of functioning dates back to 1934. Located in Gibraltar and licensed by the Gibraltar Gambling Commission. Accepts many banking transactions, with no fees and instant deposits.
The support team is available in multiple languages and shows a stable and timely relationship with customers. For horse racing fans, William Hill is an especially valuable place. The best offers are recorded here. An extensive coverage of many sports is provided on the site, as well as events offered by some other bookmakers.
| Pros | High reputation across US players; Full range of betting services; Good promotional area and rewards for existing users; Secure payment options. |
| Cons | Bonus section can be improved. |
888sports
888Sport is known for its quality services offered to sports fans. It has been in operation since 2008. For horse racing fans, the 888Sport website is a great place to get favorable odds and a large selection of events.
Both British and Irish horse racing as well as international horse racing are featured here. The bookmaker stands out with its high odds offers, which guarantee you some of the best odds on the market.
| Pros | High odds; Available discounts and promotions; Wide coverage of many sports; A variety of attractive promotions and offers. |
| Cons | Navigation may seem complicated at first |
Best Betting Sites by Sport in the UK
When choosing a decent bookmaker that offers and maintains quality service on an ongoing basis, you can use our list of bookmakers. When choosing one of them, you will definitely not have any questions regarding the security of services, high bonuses, and timeliness of cash payments.
Sports events such as betting on golf, tennis, hockey, football, rugby and much more are available on any of the presented sites. In our list you can also find a large selection of bonuses and loyalty programs.
If you’re looking for niche sports such as elections, reality shows such as Strictly Come Dancing or Love Island and more, then feel free to create an account and start exploring the full range of services. It is what differentiates some bookmakers from their competitors – the ability to offer both traditional and unique options.
Betting on football-best sites to choose
Soccer is one of the most basic sports having a huge excitement among users. A large selection of bookmakers offer their betting opportunities, trying to offer an exclusive option in the form of bonuses and loyalty programs. Parimatch and Betfair stand out among bookmakers with their soccer offers for UK users.
There is a large coverage of soccer events, a great selection of odds, prompt deposit and withdrawal methods, and both live and pre-match betting options. The bookmaker constantly offers a wide range of special offers and promotions on the main matches, which can favorably improve your playing position when placing a bet on these sites.
Betting on Horse racing-best sites to choose
If you’re looking for horse racing betting, it’s time to look at Bet365, as this bookmaker is the leader of such services for numerous reasons. Along with easy registration, a bonus system and a great tournament feed, you’ll be perfectly able to make payment transactions while getting a safe and legal experience.
Here you can regularly receive bonuses, participate in the loyalty program, and have the opportunity to get free bets. As for the odds, here they are quite attractive, which actually contributes to the large number of registered users.
Betting on tennis-best sites to choose
Tennis has long been a popular sport on which millions of users make successful predictions. The best bookmakers in the UK offer real prize money and winnings. If you want to bet on tennis, you should pay attention to William Hill, which offers good conditions: a large selection of matches, convenient payment systems, high odds and a lot of markets.
Betting on golf-best sites to choose
For golf betting, sites like Coral, BoyleSports and Betway are great for betting on golf. They stand out for their bonus terms as well as their enhanced odds. Given that Live golf betting can be hard to find in online betting, use our ranking of the top sites for UK users.
If you’re looking for safe sites that offer quick registration and instant deposit, then head over to the Betway bookmaker’s site and start familiarizing yourself with the bet types and odds.
How To Sign Up With a UK Online Bookmaker?
In order to start placing official bets, you need to have an officially registered account. This must be done strictly on the page of the site. Persons of legal age are allowed to register. Registration is usually done within a couple of minutes.
Some bookmakers offer several registration options to choose from, making the process even more flexible and simple. We have prepared a step-by-step instruction for you, which includes information on how the process of registering an account with UK bookmakers looks like:
- Select a sports betting site from the suggested list and click on the official link;
- On the far right top row, click on Register, or Join;
- Enter personal data in the opened registration form, come up with a login and password, specify a phone number with a code, e-mail, select the currency of the game account;
- Choose a welcome bonus;
- Enter a promo code if there is an actual one available;
- Complete the registration, checking the correctness of the information filled in.
Payment Options: Deposit and Withdrawal
Are you wondering which bet payment methods are right for you? We have paid sufficient attention to this issue and selected the top British sites that are available to users. Important criteria for choosing a responsible online operator are: transaction time, commission, security, confidentiality, choice of methods.
The online bookmakers in our review offer a wide range of payment methods with instant access to funding your account after making an initial deposit. Payment methods available for replenishing your account and withdrawing winnings:
- Debit Card;
- Credit Card
- PayPal;
- Skrill;
- Neteller;
- Trustly;
- Bitcoin;
- Google Pay;
- Apple Pay;
- Boku;
- Paysafecard;
- Bank Transfer;
- Cheque.
How To Choose the Best UK Betting Site?
There is a large selection of betting companies that offer their services on the UK market – a lot. But only some of them have consistently high quality functionality. It is necessary to understand what criteria should be taken into account in order to choose a decent online operator in the UK. If you are looking for a reliable bookmaker, be sure to take into account the following criteria:
- Possibility of quick and easy registration. Top online bookmakers offer several registration options to choose from, such as in one click, by email, by phone number, via social networks. One-click registration is the fastest and most versatile;
- Availability of license and security. Make sure that the bookmaker company offers its services officially. To do this, you must have an officially issued license from the UK Gambling Commission, and also ensure that the website itself is secure. It is important that the security and confidentiality of user data be the main focus of the company;
- Selecting payment methods. This is an important and sometimes fundamental factor when choosing an online operator. Study the options offered by the bookmaker, whether there are any commissions and how long the transaction takes. Here it is important to minimize the risks that may arise when registering an account and making a deposit on an illegal bookmaker site;
- Welcome offers. Top online bookmakers pay quite a lot of attention to this section, offering bonuses for both new and regular players. Look for a bookmaker that offers a welcome bonus on your first deposit, as well as simple wagering requirements. Also, free bet bonuses are an excellent motivation system to place a bet. Ideally, betting requirements should be low and the same should apply to minimum odds when placing qualifying bets.
- Availability of a free mobile application. A positive mobile betting experience offers a large selection of popular sportsbooks. Choose the site where the application is available for download on Android and iOS. Make sure that the application has minimum technical characteristics and is compatible with all modern devices. And finally, the application must offer functionality identical to the official website, with full registration, bonuses, payment methods and an uncut design. It is also important that update options are available in the application, which will allow you to always use the services in updated quality;
- Competitive odds. In order to understand that this is your place, you need to study the availability of odds. Usually, in pre-match, bets on odds are lower than in live, so you should not lose sight of this fact. The best online betting sites always offer great deals to bettors. We analyze UK bookmaker sites and offer only the most trusted sites with decent odds.
How To Bet Online in the UK?
The top UK sites offer a quick betting option. Choosing any available official bookmaker within the UK, every authorized user with a personal account can place their prediction by selecting the bet type and odds. If you want to know how to do it right, then we are happy to help you with that. The list of actions available to perform:
- Check out our full list of betting sites in the UK, choose the site that suits your needs;
- Create an account. Enter your personal details, come up with a username and password;
- Some sites offer a verification process immediately after registration to improve data security and activate the ability to withdraw winnings;
- Get a welcome bonus. Some bonuses require a promo code to activate;
- Make a deposit to your gaming account. Choose a method convenient for the transaction and deposit the amount to your balance;
- Select the type of sport you want to bet on. Decide on the type of bet, the odds;
- Enter the amount you want to bet and click “Confirm” to have your bet credited.
Websites accepting bets in British pounds sterling
In our review you will find such sites where you can choose the currency of your gaming account (GBP) at the moment of registration. Popular and trusted bookmakers such as Bet365, Parimatch, Betway, William Hill, 888sport offer GBP as a betting currency.
All available transactions that you make take place in pounds sterling. You can use these platforms with confidence, confident in the knowledge that you can quickly and safely receive payments on your winnings in your preferred currency.
Bonuses and Promotions
With so many great deals to choose from from bookmakers, you can count on great promotions. A welcome bonus that every new user can receive, up to bonuses on a regular basis. There are several betting offers available to punters in the UK. Bookmakers use these bonuses to attract new players. Offers range from free bets to bonuses and more.
There are often seasonal promotions such as football bonuses or weekly free bets. Some sportsbooks offer unique incentives such as cashback or free spins on casino games. You can understand what type of bonus offers you are interested in by studying all the offers on the bookmaker’s website.
Best New UK Betting Sites
Kwiff, BetVictor, Bet365, StarSports, Betzone and Karamba are some of the best new betting sites in the UK, offering players a wide range of sports. With easy site navigation, great bonus offers, access to a large selection of payment methods and high quality customer service support, a great option for every authorized user is offered.
If you want to find free bets, the Kwiff site will be a great solution. Here there are enhanced odds to explore and are available immediately after registration. Sites like Parimatch, Betway, BetVictor, offer reliable sports betting and casino games. For those players looking for an even greater range of options, consider leading bookmakers Bet365 or StarSports, which offer excellent odds on many sports.
Legal Status of Sports Betting in the UK
The Betting and Gaming Act 1960 legalized the operation of betting shops. This contributed to the opening of a large number of betting companies in the UK. On-line sports betting has been a legal activity in the United Kingdom for a number of decades.
The UK Gambling Commission regulates and controls virtually all gambling in the United Kingdom, from sports betting to casino gambling, including bingo and lottery betting. Indeed, it’s a government body that issues licenses to establishments that meet their incredibly strict criteria. In our review, you can bet on sports with verified bookmakers that have an official license in place.
The legal status of a bookmaker allows you to place bets and also withdraw winnings to personal accounts. Also, legal bookmakers offer a large selection of bonus offers that are available for withdrawal after wagering.